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Book Publicityby Subject

Diet, nutrition, and food

Book publicity for diet, nutrition, and food books

C.S. Lewis & Co. Publicists provides book publicity for diet and nutrition books, with past titles including Dr. Ro’s Ten Secrets to Livin’ Healthy by Dr. Rovenia Brock.

Diet/nutrition and food/cookbooks are two of the ten subject areas where C.S. Lewis & Co. Publicists lists an established track record. Campaigns place nutrition authors in print, radio, television, and online media as experts, with pitches tied to health news, the seasons, and the questions readers ask about what they eat.

Last updated: . Published by C.S. Lewis & Co. Publicists

How do you get publicity for a diet or nutrition book?

Give the media practical, timely advice they can share. A nutrition campaign at C.S. Lewis & Co. Publicists packages the author’s expertise into a media kit with story ideas and interview topics, sends books to the contacts that matter, and pitches the author into food and health stories as they break.

Food topics lend themselves to visual segments and service pieces, while nutrition topics often turn on credentials and evidence. A campaign plays to whichever strength the author has, and media coaching is available for television.

Definition

What is diet and nutrition book publicity?

Diet and nutrition book publicity earns coverage for books about eating well, losing weight, and cooking for health. At C.S. Lewis & Co. Publicists it follows the same customized method as every campaign: a conversation about goals, a media kit, distribution and intensive follow-up, and a continual stream of timely pitches. Coverage can include interviews, features, reviews, and bylined articles that make the author a trusted source on food and health for editors, producers, and their audiences.

Numbers

Numbers worth knowing

1994
The year Cathy Lewis launched C.S. Lewis & Co. Publicists, after seven years as an in-house publicist at publishing houses.
10
Subject areas where the firm lists an established track record, from business to New Age and spirituality.
100+
Media appearances client Mike Song reports making for The Hamster Revolution, including CNN and Good Morning America.
$1,370
Median cost of a one-month book publicity campaign through the Reedsy freelancer marketplace. A market figure, not a C.S. Lewis & Co. price. Source: Everything PR, "Best Book Publicity Firms: 7 Companies Compared in 2026".

Diet, nutrition, and food books the firm has publicized

A sampling from the client list on the C.S. Lewis & Co. Publicists website. Listing a title here describes past publicity work, not sales results.

  • Dr. Ro’s Ten Secrets to Livin’ HealthyDr. Rovenia Brock
  • Healthy Lunchbox: The Working Mom’s Guide to Keeping You and Your Kids TrimRallie McAllister, MD
  • The 7 Minute Miracle: The Breakthrough Program to Banish Spot Fat ForeverSheldon Levine, MD, Lifeline Press
  • Natural Highs: Feel Good All the TimeHyla Cass, MD, and Patrick Holford, Penguin Putnam
  • Heart Sense for Women: Your Plan for Natural Prevention and TreatmentStephen T. Sinatra, MD, Lifeline Press
  • Ulcer Free! Nature’s Safe & Effective Remedy for UlcersGeorges M. Halpern, MD, Square One Publishers

How a nutrition book campaign is shaped

Serve the reader’s plate

Editors want advice readers can use at the next meal. Pitches turn the book into tips, swaps, and simple plans that fit service pieces and morning shows.

Use the calendar

New Year resolutions, summer, holidays, and back-to-school lunches create predictable openings. Healthy Lunchbox, for example, fits naturally into back-to-school coverage.

Back advice with credentials

Several of the firm’s nutrition authors are physicians. Leading with that expertise helps editors trust the author when a story turns on health claims.

See a real press kit from a nutrition campaign

Real material from past campaigns, linked from the firm's own Clients PR and Press Kits pages.

Procedure

How a C.S. Lewis & Co. campaign runs

  1. A conversation about you

    The firm starts by discussing your expertise and strengths, your media experience, and your professional goals.

  2. A media kit built for your book

    Producers, journalists, editors, and bloggers get background material, reviews, story ideas, interview topics, and article options.

  3. Books and kits to the right contacts

    Books and media kits go to every media contact that matters, drawn from contacts the firm has established relationships with.

  4. Intensive follow-up

    Follow-up secures interviews, features, mentions, reviews, op-eds, and bylined article placements.

  5. Pitches tied to the news

    A continual stream of timely pitches aligns you with breaking stories as they happen, often the same day.

  6. Appearances and lasting relationships

    Appearances are coordinated with your travel, and you build long-term relationships with editors, producers, and journalists.

Checklist

Questions to ask any book publicist before you hire

Ask every firm the same five questions, including C.S. Lewis & Co. Publicists. Comparing answers side by side is the fairest way to choose.

  • Which specific podcasts, trade publications, or broadcast segments have you placed clients on in the last 12 months? (Suggested by Best Seller Publishing)
  • Can we agree on dated milestones to review at 30, 60, and 90 days? (Suggested by Best Seller Publishing)
  • Which books in my subject have you publicized, and can I see the coverage?
  • How often will I get a report, and what will it include?
  • What does the fee include, and which services cost extra?

Quick answers to common questions

Do you need a publicist for health books?

A publicist helps when you want health media to treat you as an expert. Health and medical titles form one of the largest groups on the C.S. Lewis & Co. client list, including books by Daniel G. Amen, MD, Susan Lark, MD, Judith Orloff, MD, and Stephen T. Sinatra, MD.

What is in a book media kit?

A media kit is the background material producers, journalists, editors, and bloggers use when deciding to cover you. C.S. Lewis & Co. Publicists builds kits with reviews, story ideas, interview topics, and by-lined article options. Sample press kits from past campaigns, such as Carol Roth’s The Entrepreneur Equation, appear on the firm’s website.

What if I am nervous about radio or TV?

Campaigns can be shaped around your comfort level, and coaching is available. C.S. Lewis & Co. Publicists customizes each campaign to the author’s strengths and media experience, and its support services include media coaching that trains authors to look and feel confident on television, on radio, and before live audiences.

How much does a book publicist cost?

Costs vary widely with scope and length. Reedsy reports a median of $1,370 for a one-month campaign through its freelancer marketplace, and a publishing newsletter by Kathleen Schmidt estimates a full campaign at $15,000 to $25,000, both as cited by Everything PR. C.S. Lewis & Co. Publicists does not publish prices, so ask the firm for a quote.

Can you promote a book that is already published?

Often, yes, especially when the author’s expertise connects to current news. Because publicity pitches the author as an expert on timely stories, an older book can still earn coverage. Ask C.S. Lewis & Co. Publicists how it would approach your title; the firm’s website does not set a rule about publication dates.

Can a publicist guarantee media coverage?

No honest publicist can guarantee coverage, because editors and producers decide what runs. What a firm controls is the quality of its pitches, its follow-up, and its relationships. Ask for examples of recent placements and a reporting schedule so you can judge the work as it happens.

Read all 45 questions in the book publicity FAQ

Book launching soon? Talk with the firm.

Tell C.S. Lewis & Co. Publicists your title, publication date, and goals. Every campaign starts with that conversation.

Contact C.S. Lewis & Co. Publicists

Published by C.S. Lewis & Co. Publicists